Kildare-based firm secures big contract with Tesco stores

Blackberry Hearing, a premier Irish-owned hearing aid provider with its Headquarters in Two Mile House in Kildare, has secured a landmark partnership with Tesco Ireland, bringing dedicated hearing experience stores to five key Tesco locations.

The new outlets are located at Tesco Extra stores at Naas, Maynooth, Portlaoise, Gorey and Ballincollig.

This partnership marks a major milestone for Blackberry Hearing as it expands its nationwide presence. The rollout will continue throughout the year, with several more Tesco locations expected to feature Blackberry Hearing stores. In addition to its retail expansion, Blackberry Hearing is now an official Tesco Clubcard Rewards Partner, enabling Tesco Clubcard holders to use their Clubcard vouchers for 3x savings on hearing devices and accessories at any of Blackberry Hearing’s 60 locations across Ireland.

Matt Gleeson, Managing Director at Blackberry Hearing, expressed his enthusiasm for the collaboration and said, "We are delighted to partner with Tesco Ireland and to be a Clubcard Rewards Partner. Now, more than 1 million households in Ireland can use their Tesco Clubcard Vouchers for a 3x discount on the latest hearing devices and accessories in any of our locations nationwide. This is a game-changer for people with hearing loss and their families in Ireland."

Luke Higgins, Analytics and Insights Director at Blackberry Hearing, highlighted the significance of this strategic move and said, "This partnership is an exciting opportunity to better understand and serve our customers. By aligning with Tesco Ireland, we’re able to connect with over a million households, offering them valuable savings and helping them make informed choices about their hearing health. It’s all about enhancing the customer experience and ensuring better hearing is accessible to everyone."

The official announcement of the partnership aligns with Tesco’s quarterly customer statement which was released this month and reinforces the strategic collaboration between the two brands.

Founded in 2015 by Dave Gleeson and John Ryan, Blackberry Hearing was created to fill a gap in the Irish hearing aid market by providing premium-quality hearing solutions at competitive prices. Over the past decade, the company has grown into one of Ireland’s largest hearing aid providers, building a reputation for outstanding customer service.

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Recently, Blackberry Hearing secured private equity investment from Abbey International Finance, positioning the company for significant scalable growth. With 60 outlets nationwide, 15 highly qualified audiologists, and a head office in Two Mile House, Co. Kildare, the company continues to expand its reach. Currently employing 45 people, Blackberry Hearing plans to hire an additional 20 employees in 2025 in order to support its growing operations.

As part of its ambitious expansion strategy, Blackberry Hearing has recently acquired Donegal Hearing, based in Moville, Co. Donegal. This business will now transition into a Blackberry Hearing clinic, further strengthening the company’s presence in the northwest of Ireland. The company is currently in negotiations to acquire additional hearing care businesses across the country, reinforcing its position as a leading force in the industry.

Matt Gleeson, commented on the company’s rapid expansion and said, "We are continuing to disrupt the marketplace and are outperforming the established high street providers. We pride ourselves on our transparency, integrity, and superior technology, offering high-quality hearing aids that deliver better performance and value than our high street competitors."

With a decade of success behind it, Blackberry Hearing is well-positioned for a future of continued innovation and customer-focused expansion. As the company integrates its new partnership with Tesco and expands its service locations, its core values of integrity, transparency, superior technology and customer experience remain at the heart of everything it does.

For those seeking expert hearing care and unparalleled value, Blackberry Hearing continues to redefine the hearing aid industry in Ireland. To find out more see www.blackberryhearing.com