Jessica O’Mahony joins Punchestown fashion panel

As the countdown to the 2024 Punchestown Festival gets underway the Bollinger Best Dressed Style Council is delighted to welcome Jessica O’Mahony as guest judge for the prestigious racing fashion competition.

As a busy mum of three, Jessica has amassed a following of over 95,000 Instagram (@jeskaomahony) followers thanks to her enviable sense of style from formal occasion wear to casual match day outfits and everything in between.

New experience

Whilst more familiar pitch side than track side, as Jessica’s husband is Peter O’Mahony, captain of the victorious Six Nations Irish rugby team, the Cork woman is looking forward to embracing this new experience.

“This will be my first visit to the Punchestown Festival and certainly my first time being involved in a style competition like this. I’m excited to experience a different side of a major sporting event and take in all the fashion, colour and atmosphere that it brings. Whilst I’m as comfortable in casual wear I do love an excuse to pull out all the stops and a big day out at the races with friends is just that, not to mention the amazing prize from Bollinger.”

Best dressed

The 2024 Punchestown Festival takes place from Tuesday 30 April to Saturday 4 May with the iconic champagne house Bollinger celebrating eight years involvement at the social and sporting highlight.

The Bollinger Best Dressed Competition takes place over the first four days of the event.

Judges and style scouts will be tasked with seeking out a number of finalists each day. The daily winner will then progress to the grand final on Ladies Day, Festival Friday, May 3.

The overall winner and guest will enjoy an appropriately stylish and exclusive ‘money cannot buy’ trip to the famous Champagne Bollinger Estate with luxury overnight stays in Paris and Reims to include Michelin dining and private transfers. Truly a trip of a lifetime and something worth dressing up for.

Jessica O’Mahony joins the established and diverse Style Council led by head judge, stylist and influencer Jess Colivet and ably assisted by returning names including beauty entrepreneur and Kildare native Suzie O’Neill of AYU, David O’Connor from Louis Copeland, stylist Lawson Mpame, sustainable fashion stylist Roxanne Parker, former winner Katie Nally-McCormack and MC Marietta Doran.

Travelling especially from France to enjoy her first Punchestown Festival experience is Champagne Bollinger Brand Ambassador Eva Gottesman.

This year’s Punchestown Festival will roll out new reduced ticket pricing and earlier start times on the first two days.

Whilst hospitality is now sold out for the Kildare racing festival from Tuesday to Friday there is limited availability on Saturday 4 May with waiting lists in operation throughout the week.