Newbridge designers enhance the beer drinking experience

Anna Donegan and Eanna O'Shea, the winner of the Peroni Design Awards.
A Newbridge designer has been awarded the Peroni Design Award with an imaginative take on how to enhance the drinking experience of the well known Italian beer.

A Newbridge designer has been awarded the Peroni Design Award with an imaginative take on how to enhance the drinking experience of the well known Italian beer.

Eanna O’Shea (29) from Newbridge and his design partner Anna Donegan from Limerick were announced as the winners of the prestigious award in Temple Bar on Tuesday night.

The designs of ten finalists were showcased at an exhibition which celebrated the coming together of emerging Irish design with Italian style.

The winners impressed the judging panel with their imaginative interpretation of how to enhance the drinking experience of Peroni Nastro Azzurro with their entry of a bottle holder of embossed leather with metal base. They received a €2,000 cash prize and their work was exhibited at The Library Project, in Temple Bar, as part of Design Week.

“We are delighted to have won,” said Eanna who works as a graphic designer at Image Now Design Consultan.

“It was totally unexpected, especially because the standard was so high.”We are huge fans of the Alessi brand so it is such an honour to be judged by Matteo and have won the Peroni Design Awards. We would like to say a big thanks to Alessi and Peroni for a great night and for picking us as the winners.”

The award embodies craftsmanship, passion and attention to detail, inherent values that contribute to the quality and beauty of Italian design. The Peroni Design Awards was a national competition to discover talented designers in Ireland

The Awards pushed the desgin boundaries by challenging aspiring Irish designers to create an original item to enhance the enjoyment of simply having a beer.

The competition was also supported by the Institute of Designers in Ireland, dedicated to supporting Irish design.